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Mobile Proximity App—Alvar Aalto, Vitra Design Museum

Microsoft partnered with Vitra Design Museum to see digital technology enhance the visitor experience at the Alvar Aalto exhibition.

By creating a simple app, containing additional information about the exhibits it allowed for the curator to provide that information to the visitors’ at a precise point in the exhibition using NFC.

The technology helped track the visitors’ interaction and as a result, a greater understanding was gained of the their behaviours, this information can now be utilised in the design of upcoming exhibitions.

What we did:
—Mobile App
—Digital journey

 

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